Meet Svetlana
I started working in the event industry in 2014, but my love for the dynamic world of live events began much earlier. I was on stage since age three and part of every party planning committee throughout high school.
Originally from Russia and a New Yorker since 2007, I’m bilingual — and the accent is part of the brand by now.
In 2014, I joined one of the largest catering companies in New York as a part-time job while pursuing my interests in dance and movement studies. After working at stunning events across NYC landmarks — from the Met Opera and major city museums to art centers and botanical gardens — as well as private celebrations for well-known individuals and celebrities, I became fascinated by the ins and outs of planning and executing projects of such complexity.
In 2017, I began shadowing and assisting other event planners and learned a lot about planning catering logistics, helping to host weddings for Parisians traveling to get married in New York, and navigating the intricacies of destination retreats for NYC executives.
After the pandemic break, I returned to the industry as a freelance event and wedding coordinator, and by the end of 2024, the concept for Love Story came to life.
Bringing together my affinity for evocative storytelling, immersive theater, collaborations with New York’s top creative talent, first-hand knowledge of food and beverage logistics, and a natural talent for planning and organization — I’m here to help you celebrate love in all the ways you choose to express it. Because I believe love is one of life’s greatest adventures worth celebrating.
Let’s get creative and make something special together. I can’t wait to hear your Love Story!
Brands and venues I’ve had the pleasure to work with in various capacities include: